VRPark
/ Branding
Branding, Exhibition Stand Design, Catalog Design, Flyer Design
Client:
VRPark
Location:
USA, New Jersey
Year:
2022
VRPark develops, builds, distributes, operates, and license tech-driven entertainment concepts based on virtual, augmented, and mixed reality. With a very limited time, they needed an Exhibition Stand and Catalog design for the IAAPA Expo in Orlando, Florida.
In less than a week, we were able to design their stand and produce a catalog as well as a flyer. With good and open communication we were able to work quickly and diligently. They had decided to join the expo last minute and needed someone to quickly solve their problem. With a blank canvas in hand, we talked through their products and pinpointed how we could most efficiently use the space. We had clear and clean messaging - no unnecessary crowding of images or content. The design is modern, legible, and attractive to the eye which is why this design will be able to be continued for other expos. Our catalog and flyer were also designed in line with the exhibition stand. If a person were to get a hold of a catalog or flyer they would be able to spot the stand instantly.
The product catalog is categorized by color, each category has its own color. Each product has its own page, only the hero product has a spread to itself. The specs of each product are legible making it easy for the buyer to find what they are looking for. Even though we were limited by time, we produced a stand and catalog which can be easily used repeatedly.
